Bachelor of Science (BS) in Media Production and Communication

MACU's online Bachelor of Science (BS) in Media Production and Communication program propels students into the forefront of the media and communications industry. This immersive program uses a blend of practical workshops, cutting-edge production techniques, and theoretical discussions, ensuring students acquire both the technical proficiency and the critical thinking skills essential for innovation and success in media production. The BS in Media Production in Communication program includes:

• In-depth exploration of the three main areas of communication: media studies, public relations, and social media, preparing students to excel across various platforms with a strong foundation in the principles of effective communication
• Development of practical skills through the continuous creation and refinement of a digital portfolio, showcasing proficiency in modern communication tools and platforms, from website writing to social media content creation
• Real-world application of communication theories through hands-on projects, including campaign development, event management, and story writing, equipping students with the experience needed for immediate impact in their professional careers